01 · The issue
Everybody's connected,nobody's connecting.
We have more ways to communicate than ever yet meaningful conversation feels increasingly rare. Human advancement gives us access to everyone, but not necessarily understanding with anyone.
02 · The opportunity
A reason to speak,a reason to listen.
Meaningful conversations don't always happen by accident. Sometimes, people just need the right invitation to go a little deeper. Create Protect Destroy is the invitation.

03 · The antidote
Create Protect Destroy
Connection driven social card game
Designed to make people create something, care about something and challenge something. A social mechanism to get people talking, thinking, revealing themselves and seeing the world through someone else's perspective.
04 · The mechanics
What's something about you that people rarely see?
Create Card
Imagine, answer, invent, reveal, or build something.
Explain: one good thing and one bad thing about it.
Protect Card
Defend an idea, value a person, belief, or creation.
Destroy
Destroy Card
Challenge, disrupt, question or let go of something.
05 · The gameplay
The joy of discovery
Create is to reveal. Protect is to belong. Destroy is to challenge.
A player
creates a creation.
Next player
protects or destroys.
Allowing the players the freedom to defend what matters, challenge what exists, and create something together. That balance of belonging, tension, and vulnerability is what makes Create Protect Destroy a powerful tool for human connection.
06 · The magnet
The conversation engine
At the surface, Create Protect Destroy is a card game. But underneath, it functions as the spark of human connection. The game creates a safe excuse to go deeper.
Instead of
"Tell me something deep about yourself."
You get
"Create something that represents what you need right now."
07 · The purpose
Meaningful humanconnection through play.
We create relationships, identities, ideas and dreams. We protect the things we believe are valuable and eventually, we have to destroy, change, or release things.
01
Connect
Break social barriers between people.
02
Engage
Turn strangers into conversational partners.
03
Vulnerability
Make vulnerability feel playful rather than forced.
04
Imagination
Encourage creativity and imagination.
05
Question
Challenge people's assumptions.
06
Cherish
Teach people to defend what they value.
07
Release
Give people permission to let go of things that no longer serve them.
08
Remember
Memorable conversations.
08 · The transformation
From strangers to friends
Create Protect Destroy transforms a space of unfamiliar faces into people who feel seen, heard, and connected.
01
Stranger
02
Conversation
03
Vulnerability
04
Understanding
The unlock
Friends
09 · The build
- Weight
- 210 g
- Height, width and length
- 80 mm
- Material
- Paperboard and cardboard

In the end,we just want to feel connected
RM108.00
@createprotectdestroy · createprotectdestroy.com